The classic, made-in-the-USA New Balance 990 is back and better than ever. Meet the people behind the shoe and get an inside look at the process by which excellent is made.
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For the factory workers at Guilford Mills in Pine Grove, PA, creating the mesh used in New Balance products is more than just a complex process involving different materials, machines and people. It’s a source of pride.

New Balance has had a reputation for producing high-quality shoes for a long time now. But it’s the people behind the shoes, like Jerry Reid, who work painstakingly hard to make sure every piece of footwear that comes out of our factories lives up to that lofty reputation.

To the dedicated workers at our New Balance factories, the process of making the 990 is a thing of beauty; where man and machine come together in pursuit of a singular goal, creating a veritable symphony of excellent.

Each pair of 990s is crafted by the hard-working men and women at our factories in towns like Norridgewock, ME, one of the many reasons we’re proud to be “Made in the USA.”